We’re Looking For Your Support
‘EN POINTE’ ADVERTISING OPPORTUNITIES
Dance Platform represent a fantastic advertising opportunity for your business, even if your business is not directly connected to dance and performing arts. Our community events are designed to support, help and encourage children and young people to get up, do something they love and feel the thrill of performing in front of a live audience, in one of Dublin premier theatres, the Helix.
If you’ve not heard of our events before, Dance Platform are exciting, non-competitive, dance and performing arts events that takes place in Dublin’s Helix every summer and winter. Our events have been running since 2012 and in that time we have professionally produced over twenty performances, with nearly 9,000 performers and around 18,000 audience members.
Typically, at each event there are over 400 performers, 20 different choreographers, 15 different dance schools and around a 1000 parents, family members and friends. For those businesses that are connected to dance and performing arts, this is one of the most targeted events you will find in Ireland.
Even if your business is not directly connected with dance and performing arts there are so many reasons why you should still get involved. Why not support a community event? Help children and young adults follow their passion through doing something they love? Maybe you are a big supporter of the arts? Click HERE to learn more about why this event can help your business.
Keen to learn more about the advertising options available… Email our team on danceplatformevents@gmail.com or call 083 020 7962.
Our Advertising Packs
WHAT’S INCLUDED FOR OUR SUPPORTERS
Full Colour A5 or A4 Programme Advert
At each event we professional design and print event programs which are sold during the day. Each A4 program includes information about the schools taking part, the name of every performer involved, the performance running orders and advertising space. As you can imaging our daily audience of around 1000 parents, family members and friends, plus all the staff associated with each participating school, love to grab a programme.
Programme Advertising Rates
Rates below are per event programme. Discounts are available for advertisers who agree to an annual three event deal. Discounts are also available for partners who partake in our voucher & giveaway promotion scheme.
- A5 Full Colour Advert: €145
- A4 Full Colour Advert: €195
- A4 Inside Front Cover Full Colour Advert: €245
- A4 Inside Back Cover Full Colour Advert: €245
Professional Design Service
Our professional design team are more than happy to design your advert free of charge. Once approved, we’ll provide you with a high resolution copies of your advert, so that the business can use it in the future.
Website Backlink
All advertisers can opt to have their logo featured on our website including a SEO back link from our website to their conpany website.
Voucher & Giveaway Promotion
Every advertiser has the option of getting involved with our event voucher and giveaways promotion scheme. By providing vouchers or giveaways, your brand has more impact on the day. It is a brilliant way to increase sales and means that your business is featured during our onstage speeches at the end of each performance. You can learn more HERE.
Performing Arts Businesses
INCREDIBLY FOCUSED MARKETING
Three times a year Mill Productions hosts Dance Platform, a non-competitive community dance and performing arts event in the Helix. Our exciting events bring together dance schools, choreographers and dancers from across Ireland as well as their families and friends.
The goal of Dance Platform is simple… to provide a platform for dancers to perform on one of the biggest stages in Ireland. To produce an event that individual dance and performing arts schools could not finance independently. Most importantly our events help students feel the thrill of performing in a professional theatre to a live audience. By running these events we help promote dance in Ireland and celebrate a shared passion for live theatre performances. But we need your help!
We are asking dance related business to support our events, while advertising their own business. Are you a dance or costume retailers? Maybe you offer a third-level performing arts course or are a professional dance training institutes? Maybe you run dance or performing arts events? Maybe your business provides goods and services to dance schools? Or you might own studios or an active wear brand?
However you are connected to dance and performing arts are events of one of the most targeted marketing opportunities in Ireland. At each event we there is normally over 400 performers, 20 professional choreographers, 15 different dance schools and around 1000 parents and family members of dancers & performers
By advertising not only are you marketing to an incredibility focused audience you are also supporting a community based, family focused event. Go on, why not get involved.
Suitable For All Businesses
BUT MY BUSINESS IS NOT DANCE RELATED…
You might think that your business has to be associated with dance and performing arts to get the most out of this advertising opportunity. While we can see the logical connection, it’s simply not true.
Our community, family focused events are a brilliant way to advertise any product, service, event or solution design for children, young people and families. Research has shown that families and young people involved in extra circular activities are more likely to be involved in other activities such as drama, sport or music. Furthermore, families which facilitate extra-curricular activities are often more likely to engage their children in a wider array of products, services and events.
Adverts in event specific marketing is more likely to be read as the audience are increasingly willing to read a program from cover to cover as opposed to generic marketing, such as newspapers. Adverts in programs are also more likely to be kept as the medium holds an emotional connection for the reader, as their son, daughter or friends are featured in it.
We appreciate that business are getting increasingly savvy about how they promote themselves. By advertising with Dance Platform not only are you marketing to an incredibility targeted audience you are also supporting a community event for children and young people.
WHY ADVERTISE WITH DANCE PLATFORM?
Of course we think our events are fab. We would love your business and brand to think so too. Here are just a few reasons why it would be great to get involved.
Incredibly Targeted
For businesses connected to dance and performing arts our events could not be more targeted. With so many schools, school heads, choreographers, performers and parents of dancers, actors and singers involved, this is an opportunity not to be misses.
Supporting Children & Young Adults
Dance Platform events predominantly work with children and young people from ages 3 to 18 years old. Help them feel the thrill of performing for a live audience in the Helix theatre. Why not help support children and young adults in a safe and health activity and something they love doing.
Show Your Community Spirit
With so little funding for community projects in Ireland, why not stand out from the crowd and help support a Dublin based event, designed to enrich children and young people’s lives. Go on, be a proud support of a Dublin cultural event.
Free Professional Design Service
Don’t worry if you don’t have access to a designer. All adverts can be designed free of charge by our professional in-house design team. We’ll even send you a high resolution version to keep so you can use it in the future.
Giveaways To Improve Your Return On Investment
Maximise the return on your marketing by getting involved with our giveaways and vouchers promotion. A brilliant way to see increased return on your investment. Be featured in our on-stage speeches by simply giving away some deals. Learn more about this fantastic opportunity HERE
Free Website Backlinks
Every advertiser and sponsor who partners with Dance Platform has their logo added to our website with a SEO rich backlink from our website to theirs. Backlinks helps search engine, like google, trust your business’ website and improves online rankings.
Improve Your ROI With Giveaways
Maximise Your Involvement
Any business that advertises in our program has the option to upgrade their involvement through our giveaways and promotions scheme. By simply providing promotional items, giveaways or vouchers your business’ involvement is taken to the next level. You company and brand is featured in our onstage speeches that happened at the end of each performance. During the speeches we typically give away around €500 in gifts and vouchers to a selection of the performers, school owners and audience members. Not only is this a brilliant way to increase your business’ exposure it really encourages return business. We all know that people will often spend more than the voucher they have for a business. Why not give away a number of €15 or €25 vouchers and see how much more you get in return, on-top-of winning new customers.
There are lots of ways you can improve your advertising return with special offers, coupon codes, free incentives, vouchers and giveaways. Some of our advertising partners prefer lots of lower cost vouchers, such as 10 lots of €15 vouchers, I suppose they want to share the love around. Others prefer a smaller amount of higher valued vouchers, maybe two €75 vouchers per performance. It really depends on what you sell and your typical margins. Whatever suits your business vouchers and giveaways help maximise your return.
Business are also free to offer a number of different special offers or prizes. For example you might offer a general discount code for anyone who buys a program in your printed advert. On top of this, you might choose to offer a couple of star prizes which are given out during the special on-stage speeches. Ultimately the choice is yours.
There is no additional cost for us to be a part of our vouchers and giveaway promotion. Why not speak to the team today for some ideas and help on how best to maximise your advertising with Dance Platform. Email danceplatformevents@gmail.com or call 083 020 7962.
Thank You To Our Brilliant Sponsors... You're Amazing!
